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SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED UNIT STANDARD: 

Interview for a variety of journalistic purposes 
SAQA US ID UNIT STANDARD TITLE
110360  Interview for a variety of journalistic purposes 
ORIGINATOR
SGB Journalism 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY
-  
FIELD SUBFIELD
Field 04 - Communication Studies and Language Media Studies 
ABET BAND UNIT STANDARD TYPE PRE-2009 NQF LEVEL NQF LEVEL CREDITS
Undefined  Regular  Level 5  Level TBA: Pre-2009 was L5 
REGISTRATION STATUS REGISTRATION START DATE REGISTRATION END DATE SAQA DECISION NUMBER
Reregistered  2018-07-01  2023-06-30  SAQA 06120/18 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2024-06-30   2027-06-30  

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

This unit standard does not replace any other unit standard and is not replaced by any other unit standard. 

PURPOSE OF THE UNIT STANDARD 
This unit standard will assist learners who work in journalism and are required to gather information through interviews.

People credited with this standard will be able to:
  • Prepare to interview.
  • Conduct an interview.
  • Record and review an interview. 

  • LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
    It is assumed that learners accessing this unit Standard will be competent in:
  • Listening, speaking, reading, writing at NQF Level 4 in the language of the medium for which they produce.
  • Appropriate information retrieval skills. 

  • UNIT STANDARD RANGE 
    Interviews are conducted with individuals for a variety of journalistic purposes in electronic, news or print media. Specific range statements are provided where necessary. 

    Specific Outcomes and Assessment Criteria: 

    SPECIFIC OUTCOME 1 
    Prepare to interview. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Story brief is discussed in terms of specific needs and appropriate features. 
    ASSESSMENT CRITERION RANGE 
    News values, ethical implication, time limitation, desired length and depth, focus, angle, style and use.
     

    ASSESSMENT CRITERION 2 
    Interviewees selected are appropriate in terms of suitability. 
    ASSESSMENT CRITERION RANGE 
    Age, status, knowledge, expertise, gender, profile, reputation, availability, resources, proximity, and relevance to event or story.
     

    ASSESSMENT CRITERION 3 
    Arrangements for the interview are made in a timely, appropriate and precise manner. 
    ASSESSMENT CRITERION RANGE 
    Telephone manner, approach, adequate time-frame, accurate recording of names, functions and addresses, time, venue and provision of relevant information to source.
     

    ASSESSMENT CRITERION 4 
    Questions are identified before interviews and can be discussed in terms of the story brief and type of interview anticipated. 

    ASSESSMENT CRITERION 5 
    Resources for the interview are assembled timeously. 
    ASSESSMENT CRITERION RANGE 
    Transport arrangements, directions, notebook, writing implements, functional recording equipment, appropriate attire and necessary identification or permits.
     

    SPECIFIC OUTCOME 2 
    Conduct an interview. 
    OUTCOME RANGE 
    One of each of these types must be assessed: face-to-face interview, telephone interview and written interview. Recording refers to note-taking and recording using electronic devices. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    The interview process and behaviour towards sources respects the relevant journalistic conventions. 
    ASSESSMENT CRITERION RANGE 
    Dress and manner, on or off record, sensitivity to situation and cultural norms.
     

    ASSESSMENT CRITERION 2 
    Questions have the potential to elicit information. 

    ASSESSMENT CRITERION 3 
    Questions are varied flexibly to take account of new information. 
    ASSESSMENT CRITERION RANGE 
    Questions include any combination of the following: open questions, closed questions and clarifying questions.
    Other aspects include paraphrasing statements, confronting statements, statements reflecting feelings, humour or summary.
     

    ASSESSMENT CRITERION 4 
    Interview is completed within time and resource limits. 

    SPECIFIC OUTCOME 3 
    Record and critically review interview. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    The interview record is reviewed in terms of its strengths, weaknesses and its contribution to fulfilling the brief. 

    ASSESSMENT CRITERION 2 
    Direct quotes and significant information are quickly located. 

    ASSESSMENT CRITERION 3 
    Possible future contact between interviewer and interviewee is agreed to. 

    ASSESSMENT CRITERION 4 
    Interview is accurately, completely and coherently reflected in the record. 

    ASSESSMENT CRITERION 5 
    The record can be understood, is correctly labelled and retained in accordance with organisation`s requirements (Labelled means date, time, place, a distinction between own notes, interviewee response and notes and comments added at the time of the interview and added later). 

    ASSESSMENT CRITERION 6 
    Any information gaps, uncertainties and inconsistencies are resolved. 


    UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS 
    Providers of learning towards this unit standard will need to meet the accreditation requirements of the appropriate ETQA.

    Moderation Option:

    The moderation requirements of appropriate ETQA must be met in order to award credit to learners for this unit standard. 

    UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE 
    Essential embedded knowledge will be assessed through assessment of the specific outcomes in terms of the stipulated assessment criteria. Learners are unlikely to achieve all the specific outcomes, to the level of the standards described in the assessment criteria, without knowledge of the listed embedded knowledge.

    This means that for the most part, the possession or lack of the knowledge can be directly inferred from the quality of the learner`s performance. Where direct assessment of knowledge is required, assessment criteria have been included in the body of the unit standard

    The following embedded knowledge is addressed in an integrated way in the unit standard:
  • Interview techniques.
  • Knowledge of news values of the organisation.
  • Operating electronic recording equipment for recording purposes or shorthand system to record interviews in note form.
  • Effective communication techniques including active listening, questioning and non-verbal communication. 

  • UNIT STANDARD DEVELOPMENTAL OUTCOME 
    N/A 

    UNIT STANDARD LINKAGES 
    N/A 


    Critical Cross-field Outcomes (CCFO): 

    UNIT STANDARD CCFO IDENTIFYING 
    Identify and solve problems and make decisions using critical and creative thinking (by selecting interview subject). 

    UNIT STANDARD CCFO ORGANISING 
    Organise and manage themselves and their activities responsibly and effectively (by arranging interview and assembling resources). 

    UNIT STANDARD CCFO COLLECTING 
    Collect, analyse, organise and critically evaluate information (by listening to interviewee and varying questions) and to take account of new information. 

    UNIT STANDARD CCFO COMMUNICATING 
    Communicate effectively, using language skills in the mode of oral communication (to conduct the interview). 

    UNIT STANDARD ASSESSOR CRITERIA 
    Assessors should keep the following principles in mind when designing and conducting assessments against this unit standard:

    1. Focus the assessment activities on gathering evidence in terms of the main outcome expressed in the title to ensure assessment is integrated rather than fragmented. Remember we want to declare the person competent in terms of the title. Where assessment at title level is unmanageable, then focus assessment around each specific outcome, or groups of specific outcomes.

    2. Make sure evidence is gathered across the entire range, wherever it applies. Assessment activities should be as close to the real performance as possible, and where simulations or role-plays are used, there should be supporting evidence to show the learner is able to perform in the real situation.

    3. Do not focus the assessment activities on each assessment criterion in isolation. Rather make sure the assessment activities focus on outcomes and are sufficient to enable evidence to be gathered around all the assessment criteria.

    4. The assessment criteria provide the specifications against which assessment judgements should be made. In most cases, knowledge can be inferred from the quality of the performances, but in other cases, knowledge and understanding will have to be tested through questioning techniques. Where this is required, there will be assessment criteria to specify the standard required.

    5. The task of the assessor is to gather sufficient evidence, of the prescribed type and quality, as specified in this unit standard, that the candidate can achieve the outcomes again and again and again. This means assessors will have to judge how many repeat performances are required before they believe the performance is reproducible.

    6. All assessments should be conducted in line with the following well documented principles that assessment should be: appropriateness, fairness, manageability, integration into work or learning, validity, direct, authentic, sufficient, systematic, open and consistent. 

    REREGISTRATION HISTORY 
    As per the SAQA Board decision/s at that time, this unit standard was Reregistered in 2012; 2015. 

    UNIT STANDARD NOTES 
    N/A 

    QUALIFICATIONS UTILISING THIS UNIT STANDARD: 
      ID QUALIFICATION TITLE PRE-2009 NQF LEVEL NQF LEVEL STATUS END DATE PRIMARY OR DELEGATED QA FUNCTIONARY
    Core  58978   National Certificate: Journalism  Level 5  Level TBA: Pre-2009 was L5  Reregistered  2023-06-30  MICTS 
    Core  49123   National Certificate: Journalism  Level 5  Level TBA: Pre-2009 was L5  Passed the End Date -
    Status was "Registered" 
    2007-10-18  Was MICTS until Last Date for Achievement 
    Core  50583   National Certificate: Public Service Communication  Level 5  Level TBA: Pre-2009 was L5  Reregistered  2023-06-30  PSETA 
    Core  62069   National Certificate: Radio Production  Level 5  Level TBA: Pre-2009 was L5  Reregistered  2023-06-30  MICTS 
    Core  73129   National Diploma: Public Relations Practice  Level 5  NQF Level 05  Reregistered  2023-06-30  SERVICES 
    Elective  58394   National Certificate: Film and Television Production  Level 5  Level TBA: Pre-2009 was L5  Reregistered  2023-06-30  MICTS 
    Elective  49125   National Certificate: Radio Production  Level 5  Level TBA: Pre-2009 was L5  Passed the End Date -
    Status was "Registered" 
    2007-12-02  Was MICTS until Last Date for Achievement 


    PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: 
    This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
     
    1. Artshub Institute (Pty) Ltd 
    2. ATTI Nelspruit Pty Ltd 
    3. Big Fish School of Digital Filmmaking (Pty) Ltd 
    4. Community Media Trust 
    5. Davest Trading 36 Pty Ltd 
    6. eMedia Investment 
    7. Falcon Business Institute (Pty) Ltd 
    8. FILM Mentorship & Training 
    9. Footprint Media academy Pty ltd 
    10. Gauteng Central College PTY LTD 
    11. IALE School of Advanced Learning and Education (Pty) Ltd 
    12. In Excess Trading 22 T/A ATTI Polokwane 
    13. Jeppe College of Commerce and Computer Studies 
    14. Kundani Trading 
    15. Media Village Communication 
    16. NEMISA 
    17. South African Film Institute 
    18. The Media Workshop cc 



    All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.