SAQA All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.
SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED UNIT STANDARD: 

Apply sound communication principles in the coordination of selected public sector communications programmes 
SAQA US ID UNIT STANDARD TITLE
119346  Apply sound communication principles in the coordination of selected public sector communications programmes 
ORIGINATOR
SGB Public Administration and Management 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY
-  
FIELD SUBFIELD
Field 03 - Business, Commerce and Management Studies Public Administration 
ABET BAND UNIT STANDARD TYPE PRE-2009 NQF LEVEL NQF LEVEL CREDITS
Undefined  Regular  Level 5  Level TBA: Pre-2009 was L5  10 
REGISTRATION STATUS REGISTRATION START DATE REGISTRATION END DATE SAQA DECISION NUMBER
Reregistered  2018-07-01  2023-06-30  SAQA 06120/18 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2024-06-30   2027-06-30  

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

This unit standard does not replace any other unit standard and is not replaced by any other unit standard. 

PURPOSE OF THE UNIT STANDARD 
Learners working towards this standard will be working within a Public Sector environment, specialising in Public Finance Management and Administration, where the acquisition of competence against this standard will add value to one's job. This standard will also add value to public officials who are seeking to develop a career pathway towards becoming an accomplished public finance management and administration specialist.

The qualifying learner is capable of:
  • Demonstrating an understanding of a communication process used to coordinate selected communications programmes in the public sector
  • Identifying appropriate communication tools
  • Utilising information technology to enhance communications
  • Overcoming barriers to communication 

  • LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
    Learners accessing this Unit Standard must be in possession of a Further Education and Training Certificate or equivalent qualification 

    UNIT STANDARD RANGE 
    N/A 

    Specific Outcomes and Assessment Criteria: 

    SPECIFIC OUTCOME 1 
    Demonstrate an understanding of a communication process used to coordinate selected communications programmes in the public sector. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    A model of communication is described and explained in the context of the public sector 

    ASSESSMENT CRITERION 2 
    The model is applied to a specific communication programme within the public sector 

    ASSESSMENT CRITERION 3 
    The efficacy of the communications model is determined and any gaps in communications process identified 

    ASSESSMENT CRITERION 4 
    Proactive communications solutions are proposed in relation to any gaps identified 

    SPECIFIC OUTCOME 2 
    Identify and utilise appropriate communication tools and strategies. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Appropriate communication methodologies are identified and tools are sourced according to specific communication requirements and the message to be conveyed 
    ASSESSMENT CRITERION RANGE 
    Communication methodologies extend to verbal, written and computerized methodologies, and the tools can include but are not limited to telephonic, email, intranet, internal memorandums and reports, external correspondence, slide presentations, visual aids, external reports, contracts and agreements, meetings
     

    ASSESSMENT CRITERION 2 
    The audience is considered in respect of the message to be conveyed and communication tools are appropriate to the type of audience 
    ASSESSMENT CRITERION RANGE 
    The audience includes but is not limited to internal stakeholders, colleagues and managers, external stakeholders, customers, literate, illiterate and semi-literate persons, national and internationally diverse cultures
     

    ASSESSMENT CRITERION 3 
    Oral and written communication skills are effectively used in interpersonal and organizational communication 

    ASSESSMENT CRITERION 4 
    Reading skills are effectively used to understand and act upon different communication strategies 

    ASSESSMENT CRITERION 5 
    Writing skills are effectively used to generate reports, official memorandums, notices etc. 

    ASSESSMENT CRITERION 6 
    A communications strategy is clearly defined and implemented according to public sector policies and procedures 

    SPECIFIC OUTCOME 3 
    Overcome barriers to communication. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Barriers to interpersonal communication are explained and the ways of overcoming such barriers are proposed 

    ASSESSMENT CRITERION 2 
    Strategies for managing conflict in interpersonal communication are explained and ways for ensuring constructive conflict are identified 

    ASSESSMENT CRITERION 3 
    Typical communications barriers within the public sector context are identified and sound methodologies for addressing these are proposed 

    ASSESSMENT CRITERION 4 
    Cultural diversity and protocol is considered in all communications strategies and any barriers related thereto are appropriately and professionally addressed 

    SPECIFIC OUTCOME 4 
    Utilise information technology to enhance communications. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Appropriate computer programmes are identified and utilized to enhance communications 
    ASSESSMENT CRITERION RANGE 
    Computer programmes include but are not limited to word processing packages, spreadsheets, accounting and financial packages, presentation packages, internal systems and programmes, databases, internet programmes, email programmes and intranet programmes
     

    ASSESSMENT CRITERION 2 
    The impact of advanced information technology on the interpersonal relations and other organisational activities is identified and explained 

    ASSESSMENT CRITERION 3 
    Workplace data is analysed and communicated via the appropriate information technology 

    ASSESSMENT CRITERION 4 
    Problem areas pertaining to technology are identified and reported to appropriate division 

    ASSESSMENT CRITERION 5 
    Possible solutions to improve technology are proposed where relevant 


    UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS 
    1. Any individual wishing to be assessed (including through RPL) against this unit standard may apply to an assessment agency, assessor or provider institution accredited by the relevant ETQA, or an ETQA that has a Memorandum of Understanding with the relevant ETQA.
    2. Anyone assessing a learner against this unit standard must be registered as an assessor with the relevant ETQA, or an ETQA that has a Memorandum of Understanding with the relevant ETQA.
    3. Any institution offering learning that will enable achievement of this unit standard or assessing this unit standard must be accredited as a provider with the relevant ETQA, or an ETQA that has a Memorandum of Understanding with the relevant ETQA.
    4. Moderation of assessment will be conducted by the relevant ETQA at its discretion. 

    UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE 
    The learner must demonstrate an understanding of:
  • Organisational communications policies and procedures
  • Public Sector communications policies and procedures
  • Information technology and related programmes and systems
  • Advanced business writing skills
  • Advanced strategies for conflict management and overcoming barriers to effective communication
  • Change management 

  • UNIT STANDARD DEVELOPMENTAL OUTCOME 
    N/A 

    UNIT STANDARD LINKAGES 
    N/A 


    Critical Cross-field Outcomes (CCFO): 

    UNIT STANDARD CCFO IDENTIFYING 
    Identify and solve problems using critical and creative thinking processes to enhance communications and solve communications problems 

    UNIT STANDARD CCFO WORKING 
    Work effectively with others as a member of a team, group, organization or community to convey messages of communication and define and utilise appropriate communication strategies 

    UNIT STANDARD CCFO ORGANISING 
    Organise and manage oneself and one's activities responsibly and effectively in order to ensure expedience and efficacy of communications 

    UNIT STANDARD CCFO COLLECTING 
    Collect, analyse, organize and crtically evaluate information in order to overcome communications barriers, analyse audience and convey messages effectively in all communications 

    UNIT STANDARD CCFO COMMUNICATING 
    Communicate effectively using visual, mathematical and/or language in the modes of oral and/or written persuasion to interpret and convey messages 

    UNIT STANDARD CCFO SCIENCE 
    Use science and technology effectively and critically, showing responsibility to the environment and health of others in conveying communications messages and utilizing communications technology 

    UNIT STANDARD CCFO DEMONSTRATING 
    Demonstrate an understanding of the world as a set of interrelated systems by recognising that problem-solving contexts do not exist in isolation and that communications strategies must be considered in a wider context according to the various audiences, cultures, protocols 

    UNIT STANDARD CCFO CONTRIBUTING 
    Participating as responsible citizens in the life of local, national and global communities by being conscious of the nature and method of communications undertaken 

    UNIT STANDARD ASSESSOR CRITERIA 
    N/A 

    REREGISTRATION HISTORY 
    As per the SAQA Board decision/s at that time, this unit standard was Reregistered in 2012; 2015. 

    UNIT STANDARD NOTES 
    N/A 

    QUALIFICATIONS UTILISING THIS UNIT STANDARD: 
      ID QUALIFICATION TITLE PRE-2009 NQF LEVEL NQF LEVEL STATUS END DATE PRIMARY OR DELEGATED QA FUNCTIONARY
    Core  66089   National Certificate: Human Settlements Development  Level 5  Level TBA: Pre-2009 was L5  Reregistered  2023-06-30  CETA 
    Core  64670   National Certificate: Public Financial Oversight and Accountability  Level 6  Level TBA: Pre-2009 was L6  Reregistered  2023-06-30  PSETA 
    Fundamental  50205   National Certificate: Municipal Integrated Development Planning  Level 5  Level TBA: Pre-2009 was L5  Reregistered  2023-06-30  LG SETA 
    Fundamental  49554   National Diploma: Public Finance Management and Administration  Level 5  NQF Level 05  Reregistered  2023-06-30  LG SETA 
    Elective  57712   Further Education and Training Certificate: Generic Management  Level 4  NQF Level 04  Reregistered  2023-06-30  As per Learning Programmes recorded against this Qual 
    Elective  57824   Further Education and Training Certificate: Public Administration  Level 4  NQF Level 04  Reregistered  2023-06-30  PSETA 


    PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: 
    This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
     
    1. A4 Consultancy CC 
    2. ABA Sebenzi 
    3. Africa Corporate Training Institute and HR Consulting 
    4. Africa Institute For Public Administration 
    5. Akili Training 
    6. All Access Holdings 
    7. Alpha Business Consultants 
    8. Amabamba Recruitment 
    9. Ashley Maloka Consulting 
    10. Asiphokuhle Training and Research Institute 
    11. AVAX SA 481 CC. T/A Mandisa Development Services 
    12. AVC Corporate Advisory Services (PTY) LTD. 
    13. Bantubanye Skills 
    14. Bavuse Trading Enterprises cc 
    15. Bikologix Projects 
    16. Blue Poplar 
    17. Boikgantsho Consulting & Events 
    18. Break The Chains Development Services 
    19. Buena Vista Learning Academy 
    20. Chuma Development Consultants 
    21. Classic Human Capital Solutions 
    22. Cool Ideas 1016 (Pty) LTD t/a ESP Consulting 
    23. CTC College(PTY) LTD. 
    24. Dean Institute Of Learning (Pty) Ltd 
    25. Deloitte & Touche 
    26. Development Bank of Southern Africa (DBSA) 
    27. Dijama Training Academy 
    28. Dimension Development Network 
    29. Ditirelo Skills Development Services 
    30. Edutraining Business College 
    31. Elective Training Institute Enterprise CC 
    32. Eskilz College (Pty) Ltd 
    33. Ethekwini Corporate and Human Resources Skills Development Unit 
    34. Execuprime Business College (Pty) Ltd 
    35. Express Model 405 
    36. Glere Skills and Consultants 
    37. GOBELA CONSULTING 
    38. Growth Management Consulting 
    39. Gudlhuza Development Solutions cc 
    40. Hamonate Consulting 
    41. HDPSA 
    42. Hlombe and Associates 
    43. HS GLOBAL SKILLS BUSINESS SOLUTIONS 
    44. Ikhaya Training and Consulting 
    45. Ilinge Labantu Debt Solution 
    46. IMITHENTE DEVELOPMENT HOLDINGS 
    47. Institute of Health and Social Care Studies 
    48. IQ Skills Academy (PTY) LTD. 
    49. Isipho Equiping (Pty) Ltd 
    50. Jobafrik Consulting 
    51. Josmap Training Institute 
    52. Kalideen Management 
    53. Kamanga Skills Projects 
    54. Kgolo Institute 
    55. Kgotla Trading Enterprise 
    56. Kia Chuma 
    57. KYM MANAGEMENT CONSULTING 
    58. Leronsa Trading Enterprise 
    59. Letlhokoa Management Services CC 
    60. Letlotlo La Gae (Pty) Ltd 
    61. Lewerb Holdings (PTY) Ltd 
    62. M.I.C. Training and Development 
    63. Management College of Southern Africa (MANCOSA) 
    64. Mangalani Business Enterprises 
    65. Manpower Skills Academy 
    66. Marcado Human Resources Strategies 
    67. Maritime Business Institute 
    68. Masemase Consultancy CC. 
    69. Mashphe Logistics Services 
    70. MATEPE INVESTMENTS (PTY) LTD 
    71. Mgwezane Training and Events Management CC. 
    72. Mission Point Consulting 
    73. MJ Mafunisa Consulting (PTY) LTD 
    74. Mmalethabo Consulting 
    75. Mod-Mosh Projects and Consulting (PTY) LTD 
    76. Mortarboard Training Solutions 
    77. Mosako Wa Kitso 
    78. Motheo Skills Entity 
    79. Ndrendre Building & General Services 
    80. Nemalale Eagles Consultancy CC 
    81. Nghano Training and Development Centre 
    82. Nhlahle Development Agency 
    83. NJ & L Trading Enterprise CC. 
    84. Nkqubela Community Developers 
    85. NORKEM LEADERSHIP DEVELOPMENT INSTITUTE (PTY) LTD 
    86. NS Global Academy 
    87. Ntsangalala Business Enterprise 
    88. Nyankwavi Investment CC. 
    89. Outeniqua Leadership Institute 
    90. Pachi Global Foundation 
    91. PanAfrican Supply Chain Academy 
    92. Pebetse Training and Consulting 
    93. Pioneer Business Consulting 
    94. Power Rush Trading 170 CC. 
    95. Powernexus 
    96. PTDEV (Pty) Ltd 
    97. Qabuka-Vuka Development Trading 
    98. Resonance Institue of Learning 
    99. Sasalethu Consulting and Associates 
    100. SAZM TRADING AND PROJECTS PTY LTD 
    101. SEVEN ARROWS PROTECTION ALLIANCE CC 
    102. Solstice Networks CC. 
    103. Summat Training Institute 
    104. SWARANANG MANAGEMENT CONSULTING CC 
    105. Talent Emporium Academy (PTY) Ltd 
    106. Tembe Service Providers 
    107. Thubelihle Graduate Institute 
    108. Thuto Lere Community Empowerment Programme 
    109. Thuto-Boswa Education and Training Solution 
    110. Tlaletso Consultants 
    111. Tsebo Kitso Trainings 
    112. Tsebong Training Centre 
    113. Tshelopele Development Institution 
    114. TTTC 
    115. Tuns Trading and Projects (Pty) Ltd 
    116. Twin Peak Technologies 
    117. Ukhamba Quality Skills 
    118. Umqondo Consultancy 
    119. Umsenge SDCS 
    120. University of Fort Hare 
    121. University of North West 
    122. University of Pretoria 
    123. University of Venda 
    124. Vantage Training 
    125. Vicmat Consultants 
    126. Vuselela FET College - Klerksdorp Campus 
    127. Wits University 
    128. Ya Hina Management Consulting and projects 



    All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.