SAQA All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.
SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED UNIT STANDARD: 

Co-ordinate promotional activities 
SAQA US ID UNIT STANDARD TITLE
115867  Co-ordinate promotional activities 
ORIGINATOR
SGB Hiring Services 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY
-  
FIELD SUBFIELD
Field 11 - Services Cleaning, Domestic, Hiring, Property and Rescue Services 
ABET BAND UNIT STANDARD TYPE PRE-2009 NQF LEVEL NQF LEVEL CREDITS
Undefined  Regular  Level 4  NQF Level 04 
REGISTRATION STATUS REGISTRATION START DATE REGISTRATION END DATE SAQA DECISION NUMBER
Reregistered  2018-07-01  2023-06-30  SAQA 06120/18 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2024-06-30   2027-06-30  

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

This unit standard does not replace any other unit standard and is not replaced by any other unit standard. 

PURPOSE OF THE UNIT STANDARD 
The person credited with this unit standard is able to communicate with role players involved in a promotion, co-ordinate activities and role players towards meeting promotional activities. Learners are also able to monitor the activities and evaluate the effectiveness of the promotional strategy and take corrective action to improve the outcome of the promotion.

The qualifying learner is capable of:
  • Communicating with internal and external stakeholders
  • Maintaining relationships with providers
  • Managing and monitoring promotional activity plans
  • Evaluating completed promotional activities 

  • LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
    Learners accessing this qualification will have demonstrated competence in numeracy and literacy at NQF level 3 or equivalent. 

    UNIT STANDARD RANGE 
  • Promotional activities include but are not limited to: ad campaign, sales promotion, sales projects, research, sponsorship, product launch, product test
  • Providers include: product suppliers, service suppliers, equipment supplies, material supplies, space providers, consultants
  • Internal stakeholders include: management, supervisors, employees
  • External stakeholders include: customers, providers, consultants, companies 

  • Specific Outcomes and Assessment Criteria: 

    SPECIFIC OUTCOME 1 
    Communicate with internal and external stakeholders. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Promotion planning meeting dates and times are set and attended as per schedule. 

    ASSESSMENT CRITERION 2 
    Activities are allocated and recorded based on promotional objectives and strategy. 

    ASSESSMENT CRITERION 3 
    Activities are communicated to team members in required format and time frame. 

    SPECIFIC OUTCOME 2 
    Maintain relationships with providers. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Methods used for evaluating providers are best suited to the size, nature and products required for the promotion strategy. 

    ASSESSMENT CRITERION 2 
    Providers are communicated with on a regular basis in line with company standards. 

    ASSESSMENT CRITERION 3 
    Provider reports and input are reviewed within agreed time frames. 

    SPECIFIC OUTCOME 3 
    Manage and monitor promotional activity plans. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Providers are briefed and given direction based on promotional plan and strategy. 

    ASSESSMENT CRITERION 2 
    Promotional material is ordered and delivered on time based on time line requirements of the plan or strategy. 

    ASSESSMENT CRITERION 3 
    Promotional problem areas are identified and corrective action taken within agreed time frame and company policy. 

    ASSESSMENT CRITERION 4 
    Measurement criteria is set and monitored within agreed time frame. 

    ASSESSMENT CRITERION 5 
    Performance progress is monitored and evaluated on a continuous basis and recorded in required format. 

    SPECIFIC OUTCOME 4 
    Evaluate completed promotional activities. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Outcomes of implemented activities are evaluated at pre-determined intervals against documented plan. 

    ASSESSMENT CRITERION 2 
    Non-conformance is recorded and indicated in the required company format based on original promotional objectives. 

    ASSESSMENT CRITERION 3 
    Changes and improvements are documented, agreed and communicated within planned time frames. 

    ASSESSMENT CRITERION 4 
    Measures and evaluation criteria provide sufficient and timely information. 

    ASSESSMENT CRITERION 5 
    Evaluation approaches assess strength and limitations of activities to provide for improvement. 


    UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS 
  • An individual wishing to be assessed (including through RPL) against this unit standard may apply to an assessment agency, assessor or provider institution accredited by the relevant ETQA.
  • Anyone assessing a learner against this unit standard must be registered as an assessor with the relevant ETQA.
  • Any institution offering learning that will enable achievement of this unit standard or assessing this unit standard must be accredited as a provider with the relevant ETQA.
  • Moderation of assessment will be conducted by the relevant ETQA at its discretion. 

  • UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE 
  • An understanding of methods and techniques for managing people and plans
  • An understanding of methods and techniques for communicating verbally, in writing and visually
  • An understanding of business and corporate marketing/promotional strategies
  • An understanding of the industry, the product and the industry role players. Range: This knowledge will apply to the particular economic sector in which the learner is learning. Moderation of this aspect will therefore need to be carried out by the relevant Educational and Training Quality Assurance Body (ETQA) 

  • UNIT STANDARD DEVELOPMENTAL OUTCOME 
    N/A 

    UNIT STANDARD LINKAGES 
    N/A 


    Critical Cross-field Outcomes (CCFO): 

    UNIT STANDARD CCFO IDENTIFYING 
    Identify and solve problems pertaining to the implementation of the promotional activity plan. 

    UNIT STANDARD CCFO WORKING 
    Work effectively with others in order to ensure the implementation process runs smoothly and according to plan. 

    UNIT STANDARD CCFO ORGANISING 
    Organise oneself and one's activities so that alternative plans and activities exist in the event of current plans and activities being rejected or there are insufficient resources available to implement the plans. 

    UNIT STANDARD CCFO COLLECTING 
    Collect, evaluate, organise and critically evaluate information related to the promotional activity plan so that the information will support the organisations vision. 

    UNIT STANDARD CCFO COMMUNICATING 
    Communicate effectively with internal and external providers and other stakeholders when implementing promotional activities. 

    UNIT STANDARD CCFO CONTRIBUTING 
    In order to contribute to the full personal development of each learner and the social and economic development of society at large, it must be the intention underlying any programme of learning to make an individual aware of the importance of: being culturally sensitive across a range of social context when implementing promotional activities in an organisation, so that these activities are appropriate and acceptable to a range of people with varying cultural backgrounds. 

    UNIT STANDARD ASSESSOR CRITERIA 
    N/A 

    REREGISTRATION HISTORY 
    As per the SAQA Board decision/s at that time, this unit standard was Reregistered in 2012; 2015. 

    UNIT STANDARD NOTES 
    N/A 

    QUALIFICATIONS UTILISING THIS UNIT STANDARD: 
      ID QUALIFICATION TITLE PRE-2009 NQF LEVEL NQF LEVEL STATUS END DATE PRIMARY OR DELEGATED QA FUNCTIONARY
    Elective  48889   Further Education and Training Certificate: Hiring Operations  Level 4  NQF Level 04  Reregistered  2023-06-30  SERVICES 


    PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: 
    This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
     
    NONE 



    All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.