SAQA All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.
SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED UNIT STANDARD THAT HAS PASSED THE END DATE: 

Perform external sales process for a bank product 
SAQA US ID UNIT STANDARD TITLE
7334  Perform external sales process for a bank product 
ORIGINATOR
SGB Banking and Micro Finance 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY
BANKSETA - Banking Sector Education and Training Authority 
FIELD SUBFIELD
Field 03 - Business, Commerce and Management Studies Finance, Economics and Accounting 
ABET BAND UNIT STANDARD TYPE PRE-2009 NQF LEVEL NQF LEVEL CREDITS
Undefined  Regular  Level 5  Level TBA: Pre-2009 was L5 
REGISTRATION STATUS REGISTRATION START DATE REGISTRATION END DATE SAQA DECISION NUMBER
Passed the End Date -
Status was "Reregistered" 
2018-07-01  2023-06-30  SAQA 06120/18 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2026-06-30   2029-06-30  

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

This unit standard does not replace any other unit standard and is not replaced by any other unit standard. 

PURPOSE OF THE UNIT STANDARD 
This unit standard is intended for external sales people who sell financial services/products. A person credited with this unit standard will be able to research potential client needs, open the sales call, uncover client needs and finalise the sale. 

LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
Open 

UNIT STANDARD OUTCOME HEADER 
Research potential client needs 

Specific Outcomes and Assessment Criteria: 

SPECIFIC OUTCOME 1 
Research potential client needs. 

ASSESSMENT CRITERIA
 

ASSESSMENT CRITERION 1 
1. Potential client needs are identified through market segmentation. 

ASSESSMENT CRITERION 2 
2. Product capability is matched to the client's perceived needs. 

SPECIFIC OUTCOME 2 
Open the sales call. 

ASSESSMENT CRITERIA
 

ASSESSMENT CRITERION 1 
1. The client orientation is established in order to support the sales approach. 

ASSESSMENT CRITERION 2 
2. Social rituals are aligned to client orientation to create an appropriate climate for selling. 

ASSESSMENT CRITERION 3 
3. The call objectives are clearly communicated to the client. 

ASSESSMENT CRITERION 4 
4. To better uncover and develop buyer needs, permission is sought from the client to ask questions. 

SPECIFIC OUTCOME 3 
Uncover client needs by asking appropriate situational diagnostic/probing questions. 

ASSESSMENT CRITERIA
 

ASSESSMENT CRITERION 1 
1. Client needs are uncovered by asking relevant questions. 

ASSESSMENT CRITERION 2 
2. Client needs are developed by asking relevant questions. 

ASSESSMENT CRITERION 3 
3. Active listening skills are applied to better understand the buyer needs. 

ASSESSMENT CRITERION 4 
4. Information is sought to determine whether the customer is receptive to the product/service solution. 

SPECIFIC OUTCOME 4 
Finalise the sale by demonstrating the capability of the product/service. 

ASSESSMENT CRITERIA
 

ASSESSMENT CRITERION 1 
1. The appropriate features, advantages and benefits of the product offering are described so that the customer can understand. 

ASSESSMENT CRITERION 2 
2. Client commitment is obtained in order to conclude the sale. 

ASSESSMENT CRITERION 3 
3. Client satisfaction is gauged by following up according to product/service and in accordance with company specific requirements. 


UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS 
1. Anyone assessing a learner against this unit standard must be registered as an assessor with the relevant ETQA.

2. Any institution offering learning that will enable achievement of this unit standard or assessing this unit standard must be accredited as a provider with the relevant ETQA.

3. Moderation of assessment will be overseen by the relevant ETQA according to the moderation guidelines in the relevant qualification and the agreed ETQA procedures.

Therefore anyone wishing to be assessed against this unit standard may apply to be assessed by any assessment agency, assessor or provider institution which is accredited by the relevant ETQA. 


Critical Cross-field Outcomes (CCFO): 

UNIT STANDARD CCFO IDENTIFYING 
To analyse information critically when establishing the client's orientation in order to support the sales approach; aligning social ritual to the client's orientation. 

UNIT STANDARD CCFO COMMUNICATING 
To communicate effectively when informing the client about the call objectives; seeking the client's permission to ask questions; using questioning and listening skills to uncover and develop the client's needs; determining whether the customer is receptive to the offered product/service or not; when explaining the features and benefits of the product/service offering. 

REREGISTRATION HISTORY 
As per the SAQA Board decision/s at that time, this unit standard was Reregistered in 2012; 2015. 

UNIT STANDARD NOTES 
Terminology:

Market Segmentation: Breaking up the total market into smaller segments to meet client needs.
Client Orientation refers to buyer behaviour for example: power buyer, affiliation buyer, self actualisation buyer, security buyer. 

QUALIFICATIONS UTILISING THIS UNIT STANDARD: 
  ID QUALIFICATION TITLE PRE-2009 NQF LEVEL NQF LEVEL STATUS END DATE PRIMARY OR DELEGATED QA FUNCTIONARY
Elective  61589   National Certificate: Banking  Level 5  Level TBA: Pre-2009 was L5  Passed the End Date -
Status was "Reregistered" 
2023-06-30  As per Learning Programmes recorded against this Qual 


PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: 
This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
 
1. AFRICAN BANK LTD 
2. Chartall Business College 
3. Cornerstone Performance Solutions (Pty) Ltd 
4. Cornerstone Supreme ( Pty ) Ltd 
5. Damelin (Pty) Ltd 
6. Felix Risk Training Consultants 
7. Plumb Line Risk Alignment 
8. Production Management Institute of Southern Africa (Pty) Ltd 
9. Riverwalk Trading 151 CC trading as Culhane Consulting 
10. SIGNA ACADEMY (PTY) LTD 
11. Standard Bank Personal and Business Banking 
12. The Academy of Financial Markets 
13. The Institute of Literacy Advancement 
14. THE SHERQ CENTRE OF EXCELLENCE PTY LTD 



All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.