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All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |
| SOUTH AFRICAN QUALIFICATIONS AUTHORITY |
| REGISTERED QUALIFICATION: |
| Bachelor of Commerce in Marketing and Management Science |
| SAQA QUAL ID | QUALIFICATION TITLE | |||
| 112917 | Bachelor of Commerce in Marketing and Management Science | |||
| ORIGINATOR | ||||
| IMM Graduate School of Marketing (Pty) Ltd | ||||
| PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY | NQF SUB-FRAMEWORK | |||
| CHE - Council on Higher Education | HEQSF - Higher Education Qualifications Sub-framework | |||
| QUALIFICATION TYPE | FIELD | SUBFIELD | ||
| National First Degree | Field 03 - Business, Commerce and Management Studies | Marketing | ||
| ABET BAND | MINIMUM CREDITS | PRE-2009 NQF LEVEL | NQF LEVEL | QUAL CLASS |
| Undefined | 360 | Not Applicable | NQF Level 07 | Regular-Provider-ELOAC |
| REGISTRATION STATUS | SAQA DECISION NUMBER | REGISTRATION START DATE | REGISTRATION END DATE | |
| Reregistered | EXCO 0821/24 | 2019-11-22 | 2027-06-30 | |
| LAST DATE FOR ENROLMENT | LAST DATE FOR ACHIEVEMENT | |||
| 2028-06-30 | 2033-06-30 | |||
| In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise. |
This qualification replaces: |
| Qual ID | Qualification Title | Pre-2009 NQF Level | NQF Level | Min Credits | Replacement Status |
| 90737 | Bachelor of Commerce: Marketing and Management Science | Not Applicable | NQF Level 07 | 360 | Complete |
| PURPOSE AND RATIONALE OF THE QUALIFICATION |
| Purpose:
The purpose of the Bachelor of Commerce in Marketing and Management Science is to provide learners in the private, public and voluntary sectors with comprehensive and in-depth knowledge of the principles, significant theories and paradigms, skills, methods and techniques of the science and profession of the field of marketing, management and supply chain. Thus, to promote sustainable growth and development and maximise prosperity in all sectors of the economy and society. The qualification seeks to develop competent leaders with applied economic, management, supply chain and marketing skills as well as general cross-functional knowledge and skills to steer sustainable development, growth and prosperity in the most appropriate direction. The qualification caters for learners who want to enrol for advanced studies in management, supply chain and marketing. Also caters for learners with a sound academic base, to apply their skills and further advancement in careers and academic studies in the field of marketing, supply chain and management science. Rationale: In recent years, increasing global competition, declining economic growth, and the search for opportunities on the continent and beyond, has reinforced the requirements for skilled Marketing Managers and the need for a globally relevant workforce. The qualification is an ideal platform for learners who want to enrol for advanced studies in management, supply chain, project management, sales and marketing, with a sound academic base. Learners will apply their skills and for further advancement in careers and academic studies in the field of marketing, sales, supply chain, project management and management science. The benefit of this qualification is that it provides the learner in the private, public and voluntary sectors with comprehensive and in-depth knowledge of the principles, theories and paradigms, skills, methods and techniques of the science and profession of the field of marketing, management, supply chain, sales and project management. Also, the qualification seeks to develop competent leaders with applied economics, management, financial management, supply chain, project management and sales. By increasing the level of business, marketing and supply chain management skills, business enterprises can continue to grow and help to overcome economic challenges that face South Africa. Where business enterprises continue to expand, employment opportunities increase, benefiting the economy and society as a whole as employed members of the community contribute to the marketplace with their labour, skills and their taxes. The qualification seeks to address business needs from start-up and entry-level into the job market, to senior leadership and management roles. The qualification takes this one step further by combining marketing and business considerations with supply chain management. South Africa faces economic and logistical challenges that are uniquely African and in some cases uniquely South African. Getting products or services to customers, for example, necessitates consideration of logistics and freighting, communication to customers and the impact of these on pricing which can either aid business or lead it to failure. The qualification brings the elements of the supply chain into business and marketing decision-making considerations, putting companies large and small on a better footing towards successful growth. Where business flourishes, employment grows, and the income generated serves the broader population through taxes and serves the individuals who can improve their lives. A healthier domestic business environment means that South Africa receives foreign investment which further contributes to economic growth. |
| LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING |
| Recognition of Prior Learning (RPL):
The RPL representative of the institution will contact learners who do not meet the admission requirements. The institution will inform learners of documents required including additional documentation for pre-scanning of such a learner. The representative will discuss the RPL process and the presented documentation to the Institution in the form of a Portfolio of Evidence (PoE). An RPL Committee (sub-committee of the Assessment Committee) will evaluate the application form. The RPL Committee may suggest that the learner writes an entry tests or access modules as part of preparation for the RPL process. The institution use RPL only for access and will in future develop its processes further to include RPL processes to part qualifications. Entry Requirements: The minimum entry requirement for this qualification is: Or Or |
| RECOGNISE PREVIOUS LEARNING? |
| Y |
| QUALIFICATION RULES |
| This qualification comprises of compulsory modules at Level 5, 6 and 7 totalling 360 Credits.
Compulsory Modules, Level 5: 120 Credits: Compulsory Modules, Level 6: 120 Credits. Compulsory Modules, Level 6: 120 Credits: |
| EXIT LEVEL OUTCOMES |
| 1. Overall understanding of and ability to apply and evaluate related critical concepts in these disciplines and also the fields of economics and finance relating to marketing and supply chain management.
2. Demonstrate an intermediate understanding of the knowledge literacy regarding business science, marketing and supply chain management. 3. Collect, analyse, organise and critically evaluate the relevant business, marketing and supply chain-related information. 4. Solve intermediate business science, marketing and supply chain management problems, demonstrating an understanding of these problems and the ability to identify, analyse, evaluate, critically reflect on and address complex issues, applying theory and solutions in business, marketing and supply chain contexts. 5. Understand codes of ethical behaviour and professional practice in the field of management and base decisions and actions on appropriate management values. 6. Access, process and manage information, and develop appropriate methods of information gathering for a given context or use, also independently validating the sources of information and evaluating and managing the information. 7. Use appropriate academic/professional/occupational discourse to produce and communicate information in a business environment, demonstrating their understanding and own ideas and opinions on business science, marketing and supply chain-related matters. 8. Demonstrate a common understanding of the management, economic, financial and supply chain contexts and systems within which organisations operate and be able to link them to business opportunities. 9. Show an understanding of the scope of responsibilities required of a management position and the need for management of own and ongoing learning and development. 10. Show an understanding of the scope of responsibilities required of a management position, the accountability to senior management in an organisation, and the ability to take responsibility for own work, decision-making and use of resources, and decisions and actions generally. |
| ASSOCIATED ASSESSMENT CRITERIA |
| Associated Assessment Criteria for Exit Level Outcome 1:
Associated Assessment Criteria for Exit Level Outcome 2: Associated Assessment Criteria for Exit Level Outcome 3: Associated Assessment Criteria for Exit Level Outcome 4: Associated Assessment Criteria for Exit Level Outcome 5: Associated Assessment Criteria for Exit Level Outcome 6: Associated Assessment Criteria for Exit Level Outcome 7: Associated Assessment Criteria for Exit Level Outcome: 8 Associated Assessment Criteria for Exit Level Outcome 9: Associated Assessment Criteria for Exit Level Outcome 10: Integrated Assessment: The assessment process for each module is made up of two components, namely, formative assessment (assignments) and summative assessment (examinations). Learners must complete one assignment and one examination, or a project, per module. Assignments allow learners to assess their progress, while feedback indicates where each learner may require additional focus before writing their examinations. Learners wishing to write examinations in either semester are required to register for these modules with the institution on or before the examination closing date. Learners may write examinations twice a year in May and October of each academic year. Supplementary examination opportunities are provided twice a year during July and December with specific rules and procedures. |
| INTERNATIONAL COMPARABILITY |
| Numerous marketing and management qualifications are ranging from certificates to PhDs in the national and international arena. Mostly, they all have similar foundational subjects (modules) such as marketing, project management, economics, management, finance, and research.
The institution compared the qualification with the following institutions based on the modules offered in the specific qualifications: Country: Australia. Institution: Kaplan Business School. Kaplan Business School is a globally recognised provider of quality business qualifications across Australia. The university combines theory with practical experience so that learners graduate with work-ready skills necessary for successful employment. With conveniently located campuses, modern facilities, active faculty and support services, Kaplan helps learners to build their very own success story. Kaplan Business School aims to provide an encouraging learning environment while assisting the learners in forging meaningful and relevant connections with local industry partners. Australia implemented the Australian Qualifications Framework (AQF) levels. The AQF levels criteria are an indication of the relative complexity and depth of achievement and the autonomy required to demonstrate that achievement. AQF level 1 has the lowest complexity and AQF level 10 has the highest complexity. This system is comparable with the NQF system used in South Africa. Kaplan Business School is a reputable global university that has an excellent reputation for educational excellence. Similar modules: Economics / Finance / Business Management / Supply Chain Management/ Marketing/ Marketing Communication/ Research and Strategy. Applied Corporate Strategy is similar to Business Management 3 (semantic differences). Quantitative Analysis, Skills for advanced Business, Skills for Numerical Analysis and English Skills for Academic Success is similar to two modules on the South African qualification, namely, Academic Literacy and Business Statistics. Country: New Zealand: Institution: University of Auckland. The New Zealand Qualifications Authority is the New Zealand government Crown entity tasked with providing leadership in assessment and qualifications. Founded in 1883, the University of Auckland is the country's largest university with over 40,000 learners, nearly 10,000 of whom graduate annually. The University of Auckland is New Zealand's leading university in the QS World University Rankings 2020. Placed 83rd in the world, the University is the only New Zealand university in the top 100. The University of Auckland is also the highest-ranked university in New Zealand for its global reputation amongst both academics and employers. Worldwide, the University ranks #60 for Academic and #129 for Employer Reputation. The following modules are similar: Economics/ Financial Management/ Marketing/ Management/ Research/ Business Management/ Operations Management and Statistics. Country: New Zealand. The University of Otago is a collegiate university based in Dunedin, Otago, New Zealand. The institution scores highly for average research quality, and in 2006 was second in New Zealand only to the University of Auckland in the number of A-rated academic researchers it employs. The university was created by a committee led by Thomas Burns, and officially established by an ordinance of the Otago Provincial Council in 1869. The university accepted its first learners in July 1871, making it the oldest university in New Zealand and third-oldest in Oceania. Between 1874 and 1961 the University of Otago was a part of the federal University of New Zealand and issued degrees in its name. The following modules are similar: Economics, Marketing Management, Business Management, Finance, Research, Strategic Marketing. Country: United Kingdom. The University of Bristol is a red brick research university in Bristol, England. The University of Bristol is ranked 49th by the QS World University Rankings 2020 and is The University of Bristol is a red brick research university in Bristol, England. It received its royal charter in 1909, although it can trace its roots to a Society of Merchant Venturers' school founded in 1595 and University College, Bristol, which had been in existence since 1876. It is one of the leading universities in the world. The following modules are similar: Economics, Business Management, Financial Management 1 (Accounting), Statistics Marketing, Research, Strategy. Although Global Business Environment is offered as a stand-alone module on the BSc Marketing at the University of Bristol, it is covered extensively (encapsulated) in the South African qualification modules namely, Business Management 1, 2, 3 and Marketing 1. The Enquiry, Analysis and Communication can be matched to the Academic Literacy module on the South African qualification. Country: Tanzania. The University of Dar es Salaam Business School is the leading University and Business School in Tanzania. (FCM) which established in 1979. The UDBS is one of the leading institutions in business and management research, teaching and consultancy in the Sub-Saharan region. The UDBS manages four approved education and research departments, which are Accounting, Finance, General Management and Marketing. The school also has five units which run management, entrepreneurship and business training and consultancy programs, including, Management and Development Consulting Bureau (MDCB) and Career Cancelling Centre. The following modules are similar: Economics/ Business Management 1/ Financial Management 1 (Accounting)/ Marketing/ Statistics/ Supply Chain Management (Distribution and Logistics Management)/ Research. |
| ARTICULATION OPTIONS |
| This qualification allows possibilities for both vertical and horizontal articulation.
Horizontal Articulation: Vertical Articulation: |
| MODERATION OPTIONS |
| N/A |
| CRITERIA FOR THE REGISTRATION OF ASSESSORS |
| N/A |
| NOTES |
| N/A |
| LEARNING PROGRAMMES RECORDED AGAINST THIS QUALIFICATION: |
| When qualifications are replaced, some (but not all) of their learning programmes are moved to the replacement qualifications. If a learning programme appears to be missing from here, please check the replaced qualification. |
| NONE |
| PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS QUALIFICATION: |
| This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here. |
| 1. | IMM Graduate School of Marketing (Pty) Ltd |
| All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |