SAQA

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SOUTH AFRICAN QUALIFICATIONS AUTHORITY

REGISTERED QUALIFICATION THAT HAS PASSED THE END DATE:

Further Education and Training Certificate: New Venture Creation (SMME)

SAQA QUAL ID	QUALIFICATION TITLE
23953	Further Education and Training Certificate: New Venture Creation (SMME)
ORIGINATOR
SGB Generic Management
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY			NQF SUB-FRAMEWORK
Was SERVICES until Last Date for Achievement			OQSF - Occupational Qualifications Sub-framework
QUALIFICATION TYPE	FIELD		SUBFIELD
National Certificate	Field 03 - Business, Commerce and Management Studies		Generic Management
ABET BAND	MINIMUM CREDITS	PRE-2009 NQF LEVEL	NQF LEVEL	QUAL CLASS
Undefined	162	Level 4	NQF Level 04	Regular-Unit Stds Based
REGISTRATION STATUS		SAQA DECISION NUMBER	REGISTRATION START DATE	REGISTRATION END DATE
Passed the End Date - Status was "Reregistered"		SAQA 0160/05	2008-05-13	2009-05-13
LAST DATE FOR ENROLMENT		LAST DATE FOR ACHIEVEMENT
2010-05-13		2013-05-13

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.

This qualification replaces:

Qual ID	Qualification Title	Pre-2009 NQF Level	NQF Level	Min Credits	Replacement Status
20884	National Certificate: New Venture Creation (SMME)	Level 4	NQF Level 04	162	Complete

This qualification is replaced by:

Qual ID	Qualification Title	Pre-2009 NQF Level	NQF Level	Min Credits	Replacement Status
66249	Further Education and Training Certificate: New Venture Creation	Level 4	NQF Level 04	149	Complete

PURPOSE AND RATIONALE OF THE QUALIFICATION

In order to give effect to the above vision and framework, the qualification will have as its core purpose, qualifying learners to be competent in consistently using a variety of technical, business managerial and personal skills and strategies in the creation and sustenance of added value in any product, process or system in any context. The successful learner will have developed a sound foundation for the application of these skills to explore a diverse range of entrepreneurial opportunities.

The conceptual framework of this entrepreneurial qualification is, in general, to create a union between an actor element (e.g. individual, team or organisation) and a project or process element (e.g. product, service or system) with added value as a core outcome. Within this context the qualification is grounded in the provocation of behavioural change. An added perspective is that these programmes will lead towards a more entrepreneurial society in a wide range of political legislative and social policies and practices.

Research has indicated that in order to qualify for the Certificate: Venture Creation, learners will need to demonstrate competence in the following:

Acquisition of an Entrepreneurial Profile which includes, inter alia, an innovation orientation.
(The ability to use their understanding of the characteristics of successful entrepreneurs to develop these characteristics within themselves while having an appreciation of the importance of an innovation orientation to business success; and the knowledge of specific techniques for releasing creativity in the development of a viable business opportunity.)

Acquisition of research skills relevant to Venture Creation viz Exploratory Market Research, Competitors Analysis, Industry Analysis, Consumer Research.

Effective and efficient communication within the total business environment (not only as a critical cross field outcome under unit standards, but the integration of various skills to achieve this.)

Awareness of and accounting for relevant legal and legislative requirements.

Ability to mobilise resources to start a new venture.
[The ability to formulate deploy, review and implement policy and strategy into plans and action.]

Ability to manage and use resources and information effectively and efficiently (Manage Operational Activities).

Ability to structure and appropriately manage the market access component of their venture.
[The ability to determine the requirements and enhance expectations of customers and markets]

Ability to initiate and sustain quality leadership within the new venture.
[The ability to inspire, support and promote a culture of performance excellence]

Ability to identify, manage, review and improve business processes. (Business Improvement).

Ability to release the full potential of self and others.

Rationale of the qualification:

The design and establishment of an entrepreneurship qualification must aim to:

Develop appropriate skills and knowledge required for the establishment or development of an enterprise.

Address the economic/administrative and behavioural (psycho-social) barriers that contribute to failures in starting and sustaining the enterprise.

South Africa has a plethora of small business training programmes and many small business structures and policies. However, there have been no appreciable related improvements in job creation or economic competitiveness to date. In fact, the government is on record for admitting that, despite the huge investment in support structures and training, there is little appreciable positive impact evident in the SMME sector. Entrepreneurship failure can mainly be assigned to the absence of much needed skills to become truly entrepreneurial.

In South Africa, higher education has come under the spotlight for its potential role in the development of entrepreneurs. A major challenge it faces is the aligning of curricula and objectives with the needs of society and the marketplace - and the production of learners who will be able to contribute to wealth creation for the nation.

There is a need for a unifying framework for the development of entrepreneurs. It is in this context that this qualification is proposed.

LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING

English literacy and numeracy at NQF 3 or equivalent.

Recognition of prior learning:

This qualification may be achieved in part through the recognition of prior learning, which includes formal, informal and non-formal learning and work experience.

RECOGNISE PREVIOUS LEARNING?

QUALIFICATION RULES

1. All the unit standards in the fundamental component (56 credits) are compulsory.

2. All the unit standards in the core component are compulsory (93 credits).

3. Learners must choose unit standards totalling a minimum of 13 credits for the elective component. These standards may be taken from those listed as electives in the qualification or any other that suit the learning programme of the learner.

EXIT LEVEL OUTCOMES

1. The ability to build basic personal and interpersonal skills which will serve as a foundation for all further business learning. Specific outcomes: The qualified learner will be able to:

demonstrate the importance of teamwork in a business and improve his/her ability to effectively work with others in a team

be able to display a knowledge of the effects of group dynamics and reflect these in the business

be aware of the various behaviours that can interfere with team effectiveness and use this to overcome similar problems in his/her future business

be able to enhance teamwork by employing motivational strategies which he/she can implement in his/her future business

2. The ability to use their understanding of the characteristics of successful entrepreneurs to develop these characteristics within themselves. Specific outcomes: The qualified learner will be able to:

examine and analyse own value system in an ethical business context in order to be aware of, and adhere to, all apects of law in his/her future business venture

apply characteristics of successful entrepreneurs and develop these characteristics within themselves

appreciate the importance of an innovation orientation to business success and know the specific techniques for stimulating creativity in the development of a viable business opportunity

be able to establish a base line of self-knowledge in respect of personality, interests, and aptitudes; and use this as a foundation for the development of appropriate business ideas

3. The ability to apply sound basic business concepts to establish his/her own viable business venture. Specific outcomes: The qualified learner will be able to:

communicate effectively, both verbally and in writing, with all internal and external stakeholders

use basic numeracy skills in a range of commonly used business calculations

understand the economic realities of South Africa and use this to identify the opportunities that exist for SMME engagement

identify the criteria for creating an effective business plan and its successful implementation

effectively apply and implement the appropriate research techniques in identifying marketing opportunities

identify the various forms of legal structure available for his/her new venture

formulate and implement a marketing plan for his/her proposed business

identify financing options, and access the finance required for the establishment of the business

implement an action plan in order to execute the establishment his/her own business

4. The ability to apply a range of business skills in sustaining his/her business venture. Specific outcomes: The qualified learner will be able to:

apply the principles of costing and pricing in his/her own business venture

analyse and evaluate the market research undertaken in order to successfully penetrate the identified market

use effective financial management tools and processes that will contribute to the profitability and efficiency of their business

monitor business progress and take corrective action as required

use maintenance management techniques and tools as a process for managing and anticipating expenditure

5. The ability to use the resources at their disposal for business growth by aligning both internal and external environments in response to market conditions. Specific outcomes: The qualified learner will be able to:

identify support structures and create good working relationships, using these sources of support, to maximise his/her chances of success

implement effective negotiation tactics to secure a favourable outcome in the bargaining process

analyse his/her marketing objectives by ensuring that the correct strategy is being pursued; and know how and where the business`s attributes need to be developed

take decisions concerning the future of his/her business with awareness of their implications

be familiar with the elements of the exporting process which he/she could apply in the growth of the business

ASSOCIATED ASSESSMENT CRITERIA

The assessment criteria of the qualification are embodied in the unit standards. The depth of technical expertise that will be assessed across the various specialist contexts are clearly articulated in the relevant specific outcomes, assessment criteria and range statements within these unit standards.

Integrated Assessment:

A summative integrated assessment framework is proposed as follows:

Acquisition of an Entrepreneurial Profile which includes, inter alia, an innovation orientation. (Interdependence with: Know Yourself, Innovation Orientation for Entrepreneurs, Entrepreneurial Profile, setting personal Goals)

Acquisition of research skills relevant to Venture Creation viz Exploratory Market Research, Competitors Analysis, Industry Analysis, Consumer Research. (Interdependence with Business idea selection, Marketing for a new venture, understanding the economy, IT, Numeracy)

Ability to mobilise resources to start a new venture. (Interdependence with Strategic Planning, Financing a new business, Marketing for a new venture, Business Communication, determining profitability for a new venture, Working in Teams, Negotiating in a Business)

Ability to manage an efficient and effective new business entity. (Interdependence with managing HR, Financial Management for a new enterprise, Business Performance Management, Working in a team)

Ability to structure and appropriately manage the market access component of their venture. (Interdependence with Strategic Planning, Negotiation in business, Marketing, Business Ethics)

Ability to initiate and sustain quality leadership within the new venture. (Interdependence with Working in a Team, Business performance management, Business Ethics, Quality management)

Ability to implement a business improvement plan. (Interdependence with, Strategic Planning, Quality Management, Business Performance Management)

The identification and solving of problems, team work, entrepreneurial development of self and others, organising self, planning and managing processes within small business, implication of actions and reactions in the world as a set of related systems must be assessed during any combination of practical, foundational and reflexive competencies assessment methods and tools to determine the whole person development and integration of applied knowledge and skills.

Assessors and moderators should develop and conduct their own integrated assessment by making use of a range of formative and summative assessment methods. Assessors should assess and give credit for the evidence of learning that has already been acquired through formal, and informal learning and work experience.

Unit standards associated with the qualification must be used to assess specific and critical cross-field outcomes. During integrated assessments the assessor should make use of formative and summative assessment methods and should assess combinations of practical, applied, foundational and reflective competencies.

INTERNATIONAL COMPARABILITY

International comparability:

This qualification has been benchmarked against international standards and qualifications, specifically those of New Zealand, Australia and Scotland. International and South African support for the proposed conceptual framework and content is evidenced in the work of:

Amos, T.L. & Maas, G. (2001) Developing entrepreneurial students: A proposal of the what and how. University of Rhodes. Paper submitted at the 11th global IntEnt-Conference, 2nd to 4th July 2001, Kruger National Park, South Africa

Begley, T.M. & Boyd, D.P. (1987). A comparison of entrepreneurs and managers of small businessfirms. Journal of Management, 13, pp. 99-108

Davies, TA; Fagan, K. (1995). The Graduate Enterprise Programmes. Durban, South Africa. Siyakhana Holdings

Davies, TA; (2001). Venture Creation : An Innovative Learnership Model for the Self-Employed. (Technikon Natal, Paper submitted to the IVEATA Conference, 11th - 15th November 2001, Tanzania)

Gartner, W.B. & Vesper, K.H. (1994). Experiments in Entrepreneurship Education: Successes and Failures. Journal of Business Venturing. New York

Gibbs, A. (1992). The enterprise culture and education - understanding enterprise education and its links with small business, entrepreneurship and wider educational goals. International Small Business Journal. pp. 24

Gorman, G.; Hanlon, D.; King, W. (April / June 1997). Some Research Perspectives on Entrepreneurship Education and Education for Small Business Management: A Ten-Year Literature Review. International Small Business Journal, pp. 22

Solomon, G.T.; Winslow, E.K. & Tarabishy, A. (1997). Entrepreneurial Education in the United States An Empirical Review of the Past Twenty Years

Terblanche, N.S.; Keyter, L. (1997). Creative Entrepreneurship. Pretoria, South Africa. Kagiso Tertiary

Van Vuuren, J.J. & Antonites, A.J. (2nd to 4th July 2001). Recent developments regarding content of entrepreneurship training programs. Department of Business Management, University of Pretoria. Paper submitted at the 11th global IntEnt-Conference, Kruger National Park, South Africa

Watson, C.H. (2nd to 4th July 2001). Topics for Entrepreneurship Education: Viewpoints of Practitioners in the Gauteng Province of South Africa. Technikon Pretoria. Paper submitted at the 11th global IntEnt-Conference, Kruger National Park, South Africa

ARTICULATION OPTIONS

National Diploma in Small Business Management.

Certificate in Business Management.

MODERATION OPTIONS

Anyone assessing a learner or moderating the assessment of a learner against this Qualification must be registered as an assessor with the relevant ETQA.

Any institution offering learning that will enable the achievement of this Qualification must be accredited as a provider with the relevant ETQA.

Assessment and moderation of assessment will be overseen by the relevant ETQA according to the ETQAs policies and guidelines for assessment and moderation; in terms of agreements reached around assessment and moderation between ETQAs (including professional bodies); and in terms of the moderation guideline detailed immediately below.

Moderation must include both internal and external moderation of assessments at exit points of the qualification, unless ETQA policies specify otherwise. Moderation should also encompass achievement of the competence described both in individual unit standards, exit level outcomes as well as the integrated competence described in the qualification.

Anyone wishing to be assessed against this Qualification may apply to be assessed by any assessment agency, assessor or provider institution that is accredited by the relevant ETQA.

CRITERIA FOR THE REGISTRATION OF ASSESSORS

Assessors need experience in the following areas:

Interpersonal skills, subject matter and assessment.
(The assessor needs to be competent in the planning and conducting of assessment of learning outcomes and in the design and development of assessments as described in the unit standards Plan and conduct assessment of learning outcomes NQF level 4. Subject matter experience must be well developed within the field of business development and small business management.) The assessor must have completed, at least:

A business qualification at NQF level 5 or above with a minimum of 2 years own business experience; or

A minimum of 5 years personal experience of business start-up and management.

Assessors need to be registered with the relevant Education and Training Quality Assurance Body.

NOTES

This qualification has been replaced by qualification 66249, which is "Further Education and Training Certificate: New Venture Creation", Level 4, 130 credits.

This qualification replaces qualification 20884, "National Certificate: New Venture Creation (SMME)", Level 4, 162 credits.

UNIT STANDARDS:

	ID	UNIT STANDARD TITLE	PRE-2009 NQF LEVEL	NQF LEVEL	CREDITS
Core	114600	Apply innovative thinking to the development of a small business	Level 4	NQF Level 04	4
Core	114594	Apply the principles of costing and pricing to a business venture	Level 4	NQF Level 04	6
Core	114598	Demonstrate an understanding of an entrepreneurial profile	Level 4	NQF Level 04	5
Core	114595	Demonstrate an understanding of the function of the market mechanisms in a new venture	Level 4	NQF Level 04	5
Core	13940	Demonstrate knowledge and application of ethical conduct in a business environment	Level 4	NQF Level 04	4
Core	114587	Determine and manage the human resource needs of a new venture	Level 4	NQF Level 04	4
Core	114583	Develop, implement and evaluate a marketing strategy for a new venture	Level 4	NQF Level 04	8
Core	114588	Develop, implement and monitor a quality policy for a new venture	Level 4	NQF Level 04	4
Core	114584	Finance a new venture	Level 4	NQF Level 04	5
Core	114591	Implement an action plan for business operations	Level 4	NQF Level 04	4
Core	114586	Manage finances of a new venture	Level 4	NQF Level 04	5
Core	114589	Manage time productively	Level 4	NQF Level 04	4
Core	114590	Mobilise resources for a new venture	Level 4	NQF Level 04	4
Core	114618	Monitor productivity in a business venture	Level 4	NQF Level 04	5
Core	114607	Negotiate in a new venture	Level 4	NQF Level 04	4
Core	114585	Plan strategically to improve business performance	Level 4	NQF Level 04	4
Core	114592	Produce business plans for a new venture	Level 4	NQF Level 04	8
Core	114596	Research the viability of new venture ideas/opportunities	Level 4	NQF Level 04	5
Core	114593	Tender to secure business for a new venture	Level 4	NQF Level 04	5
Fundamental	8968	Accommodate audience and context needs in oral communication	Level 3	NQF Level 03	5
Fundamental	8969	Interpret and use information from texts	Level 3	NQF Level 03	5
Fundamental	8973	Use language and communication in occupational learning programmes	Level 3	NQF Level 03	5
Fundamental	8970	Write texts for a range of communicative contexts	Level 3	NQF Level 03	5
Fundamental	9015	Apply knowledge of statistics and probability to critically interrogate and effectively communicate findings on life related problems	Level 4	NQF Level 04	6
Fundamental	8974	Engage in sustained oral communication and evaluate spoken texts	Level 4	NQF Level 04	5
Fundamental	8975	Read analyse and respond to a variety of texts	Level 4	NQF Level 04	5
Fundamental	9016	Represent analyse and calculate shape and motion in 2-and 3-dimensional space in different contexts	Level 4	NQF Level 04	4
Fundamental	7468	Use mathematics to investigate and monitor the financial aspects of personal, business, national and international issues	Level 4	NQF Level 04	6
Fundamental	12153	Use the writing process to compose texts required in the business environment	Level 4	NQF Level 04	5
Fundamental	8976	Write for a wide range of contexts	Level 4	NQF Level 04	5
Elective	14552	Contract service providers	Level 4	NQF Level 04	3
Elective	13952	Demonstrate basic understanding of the Primary labour legislation that impacts on a business unit	Level 4	NQF Level 04	8
Elective	13945	Describe and apply the management of stock and fixed assets in a business unit	Level 4	NQF Level 04	2
Elective	110003	Develop administrative procedures in a selected organisation	Level 4	NQF Level 04	8
Elective	7791	Display cultural awareness in dealing with customers and colleagues	Level 4	NQF Level 04	4
Elective	8561	Function in a Team	Level 4	NQF Level 04	4
Elective	10388	Interpret basic financial statements	Level 4	NQF Level 04	3
Elective	109999	Manage service providers in a selected organisation	Level 4	NQF Level 04	5
Elective	13947	Motivate a team	Level 4	NQF Level 04	6
Elective	114597	Practice effective team work in a venture	Level 4	NQF Level 04	4

LEARNING PROGRAMMES RECORDED AGAINST THIS QUALIFICATION:

When qualifications are replaced, some (but not all) of their learning programmes are moved to the replacement qualifications. If a learning programme appears to be missing from here, please check the replaced qualification.

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PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS QUALIFICATION:

This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.

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